Mike Cassettari
Vice President of Marketing
Mathsoft
Mike Cassettari is responsible for all aspects of company and product marketing, including positioning, corporate marketing, promotions and demand creation. Cassettari brings extensive marketing and management experience to Mathsoft, most recently as vice president of marketing for new product development at the innovation company Affinnova Inc. Prior to joining Affinnova, Cassettari was vice president and chief marketing officer of Ascential Software Corp. (recently acquired by IBM). Cassettari has also held executive software marketing roles at Syncra Systems and Oracle Corp., where he led the integration of IRI Software's business intelligence solutions into Oracle's database and enterprise applications businesses. Cassettari holds a bachelor's degree in marketing from Northeastern University and an MBA from Suffolk University.
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